Small Business Essentials

Validate a customer problem, calculate basic costs and create a simple operating plan.

◎ Beginner◷ 1h 24m▤ 4 lessons✓ Learn at your pace

What you will learn

Useful foundations, clearly explained.

Build a grounded view of customers, value, costs, cash flow and record keeping. Use a one-page plan to test assumptions before making large commitments.

Safety and scope: This course is general education, not legal, tax or investment advice. Consult qualified local professionals where required.

Course curriculum

Your learning path

Test the business idea

2 lessons · 36 min

Problem, customer and evidenceTest whether a real group experiences the problem you want to solve.

Preview

Value proposition and minimum offerDesign the smallest ethical offer that can test demand.

18 min

Control the numbers

2 lessons · 48 min

Costs, price and cash awarenessUnderstand basic unit cost, operating cost and cash timing.

22 min

Project: a one-page operating planCombine customers, offer, delivery, costs and next evidence.

26 min